How we create trustworthy content
Our editorial standards ensure every piece of information we publish is accurate, helpful, and put American consumers first.
Editorial Mission
Our editorial mission is simple: help Texans make informed decisions about their utilities by providing accurate, unbiased information in plain language.
The Texas electricity and internet markets can be confusing. With dozens of providers and hundreds of plans, it’s easy to get overwhelmed or misled by marketing claims. We cut through the noise by:
- Presenting information in clear, jargon-free language
- Using official data sources rather than provider marketing materials
- Disclosing our business relationships transparently
- Focusing on what matters most to consumers: actual costs and service quality
Our Data Sources
We believe in showing our work. Here are the primary sources we use to compile our rates, rankings, and recommendations:
- ComparePower (comparepower.com) – Our parent company. ComparePower has direct integrations with the electricity providers to get the official pricing
- PUC Complaint Data – Official complaint statistics from the Public Utility Commission of Texas, which we use to assess provider service quality
- FCC Broadband Map – For internet service comparisons, we reference the Federal Communications Commission’s coverage data
- Provider EFLs – We analyze Electricity Facts Labels directly to verify pricing claims and identify hidden fees
- Customer Review Platforms – We aggregate reviews from trusted third-party platforms to supplement official data
Review Process
Every piece of content on 2TurnItOn goes through a multi-step review process:
Research & Drafting
Our writers research topics using official sources and industry expertise. We prioritize accuracy over speed, and we never publish information we can’t verify.
Expert Review
Content is reviewed by team members with deep experience in the Texas energy and internet markets. They check for accuracy, completeness, and potential consumer impact.
Ongoing Updates
Electricity rates, internet speeds, and provider offerings change frequently. We update our content regularly to ensure the information you see reflects current market conditions. Every page shows when it was last updated.
Accuracy First
We verify every claim against official sources. If we can’t confirm it, we don’t publish it.
Consumer Focus
We write for real people making real decisions, not for search engines or advertisers.
Editorial Independence
Our content team operates independently from our business relationships with providers.
Data Transparency
We show where our data comes from so you can verify our claims independently.
Customer Satisfaction (NPS)
We analyze Net Promoter Scores and customer reviews to understand how satisfied real customers are with each provider.
PUC Complaint Data
Official complaint statistics from the Public Utility Commission of Texas help us identify providers with service quality issues.
Real-Time Pricing
We pull current rates directly from ComparePower’s direct connection with provider EFLs. Rates are updated every single day, first thing in the morning.
City Pages: Local, Actionable Information
Our city-specific pages are designed to give Texans exactly what they need to make a decision: current rates in their area, available providers, and clear guidance on choosing a plan. We keep these pages focused and actionable, avoiding unnecessary filler content. Each city page shows real-time rates based on local ZIP codes, making it easy to compare actual costs rather than hypothetical averages.