Who’s the Best Texas Electricity Provider?
Unbiased reviews and real-time pricing for every major Texas electricity provider. We analyze thousands of verified customer reviews and official PUC complaint data to help you make an informed choice.
Pricing via ComparePower — direct integration with Texas electricity providers
Customers seeking reliability and plan variety from established provider
22%
4.7
Customers prioritizing customer service and rewards
36%
4.5
Low rates with renewable energy commitment
100%
4.8
Customers seeking 100% renewable energy with proven track record
100%
4.2
Customers who want their electricity purchase to support charity
3%
4.8
Customers seeking fixed-rate plans with renewable energy options
29%
4.4
Customers wanting simple, transparent pricing with Fortune 500 backing
24%
4.0
Budget-conscious customers seeking low rates
21%
3.7
Spanish-speaking customers and those seeking competitive fixed rates
18%
4.7
Customers seeking variety of plan options from established national provider
23%
4.4
Customers seeking prepaid electricity with no deposit or credit check; flexible payment options
26%
4.8
Customers seeking new provider with competitive fixed rates and renewable options
67%
3.5
Tech-savvy customers wanting modern green energy experience
100%
4.8
Spanish-speaking customers and those needing flexible terms
30%
4.8
Texas Electricity Provider
5%
4.5
‘No bull’ energy plans that are simple, fixed rate and no-frills
100%
4.5
Customers seeking a large, stable provider with bundled home services and clean energy commitment
30%
4.9
Quick Provider Comparison
All 17 providers ranked by customer satisfaction (NPS score)
| Provider | NPS Score | Avg Rate | Green % | Best For |
|---|---|---|---|---|
| Constellation | +88 | 15.4¢ | 30% | Customers seeking a large, stable provider with bundled home services and clean energy commitment |
| 4Change Energy | +81 | 14.2¢ | 3% | Customers who want their electricity purchase to support charity |
| Payless Power | +80 | 18.6¢ | 26% | Customers seeking prepaid electricity with no deposit or credit check; flexible payment options |
| Gexa Energy | +78 | 17.3¢ | 100% | Low rates with renewable energy commitment |
| Rhythm Energy | +78 | 15.9¢ | 100% | Tech-savvy customers wanting modern green energy experience |
| Frontier Utilities | +76 | 17.2¢ | 30% | Spanish-speaking customers and those needing flexible terms |
| Amigo Energy | +73 | 17.7¢ | 18% | Spanish-speaking customers and those seeking competitive fixed rates |
| TXU Energy | +68 | 18.9¢ | 22% | Customers seeking reliability and plan variety from established provider |
| Energy Texas | +58 | 15.4¢ | 100% | ‘No bull’ energy plans that are simple, fixed rate and no-frills |
| APGE | +55 | 14.6¢ | 5% | Texas Electricity Provider |
| Reliant | +54 | 17.2¢ | 36% | Customers prioritizing customer service and rewards |
| Just Energy | +53 | 14.5¢ | 29% | Customers seeking fixed-rate plans with renewable energy options |
| Direct Energy | +48 | 17.8¢ | 23% | Customers seeking variety of plan options from established national provider |
| Green Mountain | +33 | 18.8¢ | 100% | Customers seeking 100% renewable energy with proven track record |
| Cirro Energy | +24 | 15.0¢ | 24% | Customers wanting simple, transparent pricing with Fortune 500 backing |
| Atlantex Power | +0 | 16.2¢ | 67% | Customers seeking new provider with competitive fixed rates and renewable options |
| Discount Power | -2 | 15.0¢ | 21% | Budget-conscious customers seeking low rates |
Provider Highlights
Our team’s analysis of each provider and where they stand apart in the market.
TXU Energy
Founded in 1882, TXU Energy is Texas’s oldest and largest electricity provider, serving approximately 1.7-2 million households. Its NPS score of 68 is excellent, indicating strong customer satisfaction across its large customer base. Best suited for customers seeking reliability and plan variety from an established provider with 143+ years of Texas electricity heritage.
Reliant
Reliant offers a 90-day satisfaction guarantee and 24/7 customer support, distinguishing itself through service-focused features like the Reliant Perks rewards program. Its NPS score of 54 is excellent, reflecting positive customer experiences with its service offerings. Best suited for customers prioritizing customer service and rewards from a provider serving over 1.5 million Texas customers.
Gexa Energy
Founded in 2002 as one of the original Texas REPs, Gexa Energy provides 100% renewable energy on all residential plans and is backed by NextEra Energy, the world’s largest renewable generator. Its exceptional NPS score of 78 indicates very high customer satisfaction. Best suited for customers seeking low rates (minimum 8.1¢) with renewable energy commitment.
Green Mountain
Founded in Vermont in 1997, Green Mountain is America’s longest-running renewable energy retailer and was the first to offer alternative energy in Texas when the market opened in 2002. Its NPS score of 33 is good but below other major providers. Best suited for customers seeking 100% renewable energy with a proven 27-year track record and carbon-neutral operations.
4Change Energy
Founded in 2012, 4Change Energy donates 4% of annual profits to customer-chosen charities including Feeding Texas and the American Red Cross. Its exceptional NPS score of 81 is the highest among traditional fixed-rate providers, indicating outstanding customer satisfaction. Best suited for customers who want their electricity purchase to support charitable causes while receiving competitive rates.
Just Energy
Founded in Canada in 1997, Just Energy is a large multinational serving 4.5+ million customers across North America and owns the Amigo Energy and Tara Energy brands in Texas. Its NPS score of 53 is excellent, indicating positive customer sentiment despite the company’s 2021 bankruptcy restructuring. Best suited for customers seeking fixed-rate plans with renewable energy options from a large North American energy marketer.
Cirro Energy
Founded in 2001 as one of the original Texas REPs, Cirro Energy emphasizes simple, transparent pricing with the backing of NRG Energy (Fortune 500). Its NPS score of 24 is positive but lower than competitors, suggesting room for improvement in customer satisfaction. Best suited for customers wanting straightforward pricing with Fortune 500 backing and an A+ BBB rating.
Discount Power
Founded in 2008 with a focus on providing affordable electricity rates, Discount Power serves approximately 250,000 customers as part of the NRG Energy family. Its NPS score of -2 is concerning, indicating notable customer satisfaction challenges despite its A+ BBB rating. Best suited for budget-conscious customers seeking low rates (minimum 8.0¢) who prioritize price over service experience.
Amigo Energy
Founded in 2003 by a Hispanic father-son team, Amigo Energy provides full bilingual English/Spanish customer support and was named Houston’s Best Electricity Company by Houston Chronicle in 2023. Its excellent NPS score of 73 indicates strong customer satisfaction, particularly within its target market. Best suited for Spanish-speaking customers and those seeking competitive fixed rates with culturally attuned service.
Direct Energy
Founded in Toronto in 1986 and now headquartered in Houston, Direct Energy serves nearly 4 million customers across North America and operates multiple Texas brands including First Choice Power and Bounce Energy. Its NPS score of 48 is good, indicating generally positive customer sentiment from this large-scale provider. Best suited for customers seeking variety of plan options from an established national provider with extensive commercial and residential experience.
Payless Power
Founded in 2005 by three Texas brothers, Payless Power specializes in prepaid electricity with no deposit or credit check required, offering same-day power connection. Its exceptional NPS score of 80 indicates very high customer satisfaction among prepaid electricity users. Best suited for customers seeking prepaid electricity with flexible payment options, daily usage notifications, and bilingual Texas-based customer service across 400+ communities.
Atlantex Power
Launched in October 2024 as a subsidiary of Atlantic Energy (serving customers since 2012 across 11 states), Atlantex acquired customers from Flagship Power and JUICE brands in early 2025. Its NPS score of 0 is neutral, which is typical for new market entrants without established customer history. Best suited for customers seeking a new provider with competitive fixed rates, 90-day satisfaction guarantee, and renewable options including 100% Texas wind and solar plans.
Rhythm Energy
Founded in 2021 by energy veteran PJ Popovic with Goldman Sachs backing, Rhythm Energy offers 100% renewable energy and gives renewing customers the same rates as new customers—rare in Texas. Its exceptional NPS score of 78 reflects strong customer satisfaction with its modern, tech-forward approach. Best suited for tech-savvy customers wanting a modern green energy experience from Texas’s largest independent green energy provider.
Frontier Utilities
Founded in 2008, Frontier Utilities offers bilingual English/Spanish support, no deposit options, and a lower $100 early termination fee with rates typically 20-30% below TXU and Reliant. Its excellent NPS score of 76 indicates strong customer satisfaction over 15+ years of Texas service. Best suited for Spanish-speaking customers and those needing flexible terms with a 60-Day Happiness Guarantee.
APGE
APGE offers competitive pricing with an average rate of 14.6¢ and minimum rate of 7.8¢, though limited company information is publicly available. Its NPS score of 55 is excellent, indicating positive customer satisfaction despite minimal market presence. Best suited for price-conscious customers seeking low rates, though research into company background is recommended given limited available data.
Energy Texas
Launched in 2021 and backed by Rhythm Energy’s infrastructure, Energy Texas emphasizes a ‘no bull’ approach with simple, fixed-rate plans and competitive pricing. Its NPS score of 58 is excellent, reflecting positive customer response to its straightforward model. Best suited for customers wanting no-frills energy plans with 100% renewable energy, a 30-Day Test Drive, and best-in-class referral program.
Constellation
Founded in 1999, Constellation is the nation’s largest producer of carbon-free energy and entered Texas by acquiring StarTex Power in 2011, now serving approximately 2 million customers nationwide. Its exceptional NPS score of 88 is the highest among all providers, indicating outstanding customer satisfaction. Best suited for customers seeking a large, stable provider with bundled home services (A/C protection), clean energy commitment, and rewards programs backed by $20 million in annual community giving.
How We Rate Texas Electricity Providers
NPS Score Calculation
We analyze 10,000+ verified Google reviews using Net Promoter Score methodology. Reviews are filtered to remove incentivized feedback and manipulation patterns.
- Promoters (9-10): Would recommend
- Passives (7-8): Neutral
- Detractors (0-6): Would not recommend
NPS = % Promoters – % Detractors (range: -100 to +100)
Pricing Data
Rates are synced daily from ComparePower, which has direct API integration with all major Texas electricity providers.
- Prices shown for 1,000 kWh monthly usage
- Fixed-rate plans only (most common)
- All-in pricing including TDU charges
Rates updated: March 16, 2026 at 07:38 AM CDT
Green Energy Percentage
We calculate the average renewable energy content across each provider’s current plan offerings.
- Based on Electricity Facts Labels (EFL)
- Includes wind, solar, and other renewables
- 100% means all plans are fully renewable
Frequently Asked Questions
Who is the best electricity provider in Texas?
The “best” provider depends on your priorities. For customer satisfaction, Constellation leads with an 88 NPS score, followed by 4Change Energy (81) and Payless Power (80). However, some shoppers prioritize the lowest rates, while others want 100% renewable energy. 4Change Energy offers an excellent combination of high customer satisfaction (81 NPS) and competitive pricing (7.6¢ minimum rate). We recommend comparing providers based on what matters most to you: price, customer service, or environmental impact.
What is the cheapest electricity company in Texas?
Currently, Just Energy offers the lowest advertised rate at 6.5¢ per kWh, followed by 4Change Energy at 7.6¢ and APGE at 7.8¢. These rates are based on 1,000 kWh monthly usage on fixed-rate plans. Keep in mind that electricity rates change daily based on market conditions, so it’s important to compare current offers before choosing a provider.
Which Texas electricity providers offer 100% green energy?
Four providers offer 100% renewable energy plans: Gexa Energy, Green Mountain, Rhythm Energy, and Energy Texas. These companies source electricity from wind, solar, and other renewable sources. Among them, Gexa Energy and Rhythm Energy also maintain strong customer satisfaction ratings with 78 NPS scores.
How do NPS scores work?
Net Promoter Score (NPS) measures customer satisfaction on a scale from -100 to +100. It’s calculated by asking customers if they would recommend a company, then subtracting the percentage of detractors from promoters. Our NPS scores are derived from verified Google reviews. Scores above 50 are considered excellent, while scores above 70 are world-class. Negative scores indicate more unhappy customers than satisfied ones.
How do I switch electricity providers in Texas?
Switching is simple and free. Choose a new provider and sign up online or by phone—they’ll handle everything with ERCOT (Electric Reliability Council of Texas). There’s no service interruption, and your local utility continues delivering power and maintaining infrastructure. The switch typically completes within 1-2 billing cycles. You can switch anytime without penalties if your current contract has ended.