Who’s the Best Texas Electricity Provider?
Unbiased reviews and real-time pricing for every major Texas electricity provider. We analyze thousands of verified customer reviews and official PUC complaint data to help you make an informed choice.
Pricing via ComparePower — direct integration with Texas electricity providers
Customers seeking reliability and plan variety from established provider
12%
4.7
Customers prioritizing customer service and rewards
22%
4.5
Low rates with renewable energy commitment
90%
4.7
Customers who want their electricity purchase to support charity
3%
4.9
Customers seeking fixed-rate plans with renewable energy options
28%
4.6
Customers wanting simple, transparent pricing with Fortune 500 backing
23%
4.0
Budget-conscious customers seeking low rates
21%
3.6
Spanish-speaking customers and those seeking competitive fixed rates
16%
4.7
Customers seeking variety of plan options from established national provider
23%
4.3
Customers seeking prepaid electricity with no deposit or credit check; flexible payment options
26%
4.8
Customers seeking new provider with competitive fixed rates and renewable options
67%
3.5
Tech-savvy customers wanting modern green energy experience
100%
4.8
Spanish-speaking customers and those needing flexible terms
30%
4.7
Texas Electricity Provider
5%
4.7
‘No bull’ energy plans that are simple, fixed rate and no-frills
100%
4.6
Customers seeking a large, stable provider with bundled home services and clean energy commitment
30%
5.0
Quick Provider Comparison
All 16 providers ranked by customer satisfaction (NPS score)
| Provider | NPS Score | Avg Rate | Green % | Best For |
|---|---|---|---|---|
| Constellation | +89 | 13.5¢ | 30% | Customers seeking a large, stable provider with bundled home services and clean energy commitment |
| 4Change Energy | +83 | 14.1¢ | 3% | Customers who want their electricity purchase to support charity |
| Payless Power | +79 | 18.6¢ | 26% | Customers seeking prepaid electricity with no deposit or credit check; flexible payment options |
| Rhythm Energy | +77 | 12.1¢ | 100% | Tech-savvy customers wanting modern green energy experience |
| Gexa Energy | +74 | 14.2¢ | 90% | Low rates with renewable energy commitment |
| Frontier Utilities | +74 | 15.3¢ | 30% | Spanish-speaking customers and those needing flexible terms |
| Amigo Energy | +71 | 15.0¢ | 16% | Spanish-speaking customers and those seeking competitive fixed rates |
| APGE | +71 | 14.9¢ | 5% | Texas Electricity Provider |
| TXU Energy | +70 | 17.9¢ | 12% | Customers seeking reliability and plan variety from established provider |
| Energy Texas | +64 | 13.7¢ | 100% | ‘No bull’ energy plans that are simple, fixed rate and no-frills |
| Just Energy | +61 | 15.0¢ | 28% | Customers seeking fixed-rate plans with renewable energy options |
| Reliant | +54 | 16.5¢ | 22% | Customers prioritizing customer service and rewards |
| Direct Energy | +42 | 16.9¢ | 23% | Customers seeking variety of plan options from established national provider |
| Cirro Energy | +20 | 15.5¢ | 23% | Customers wanting simple, transparent pricing with Fortune 500 backing |
| Atlantex Power | +0 | 14.3¢ | 67% | Customers seeking new provider with competitive fixed rates and renewable options |
| Discount Power | -3 | 14.5¢ | 21% | Budget-conscious customers seeking low rates |
Provider Highlights
Our team’s analysis of each provider and where they stand apart in the market.
TXU Energy
Founded in 1882, TXU Energy is Texas’s oldest and largest electricity provider, serving approximately 1.7-2 million households. Its NPS score of 70 is excellent, indicating strong customer satisfaction well above industry standards. Best suited for customers seeking reliability and plan variety from an established provider with 143+ years of Texas electricity heritage.
Reliant
Reliant offers 24/7 customer support and a 90-day satisfaction guarantee that allows plan switching without early termination fees. With an NPS score of 54, customer satisfaction is good and above neutral benchmarks. Ideal for customers prioritizing customer service and rewards through the Reliant Perks program.
Gexa Energy
Founded in 2002 as one of the original Texas REPs, Gexa Energy has provided 100% renewable energy on all residential plans since 2020 and is owned by NextEra Energy, the world’s largest renewable generator. Its NPS score of 74 is excellent, reflecting strong customer satisfaction. Best for customers seeking low rates (avg 14.2¢) with a 90% renewable energy commitment.
4Change Energy
Founded in 2012, 4Change Energy donates 4% of annual profits to customer-chosen charities including Feeding Texas and American Red Cross. Its NPS score of 83 is excellent, indicating outstanding customer satisfaction. Ideal for customers who want their electricity purchase to support charitable causes while enjoying competitive rates.
Just Energy
Founded in 1997, Just Energy is a large multinational energy marketer serving 4.5+ million customers across North America and owns the Amigo Energy and Tara Energy brands in Texas. Its NPS score of 61 is good, indicating above-neutral customer satisfaction. Best suited for customers seeking fixed-rate plans with renewable energy options from an established provider.
Cirro Energy
Founded in 2001 as one of the original Texas REPs, Cirro Energy emphasizes simple, straightforward plans with NRG backing and maintains an A+ BBB rating. However, its NPS score of 20 is neutral, indicating mixed customer satisfaction. Best for customers wanting simple, transparent pricing with Fortune 500 backing.
Discount Power
Founded in 2008 by Texas energy industry veterans, Discount Power serves approximately 250,000 customers with a focus on affordable electricity rates. Its NPS score of -3 is slightly negative, indicating concerning customer satisfaction levels. Best suited for budget-conscious customers prioritizing low rates over service experience.
Amigo Energy
Founded in 2003 by a Hispanic father-son team, Amigo Energy provides full bilingual English/Spanish customer support and was named Houston’s Best Electricity Company by Houston Chronicle in 2023. Its NPS score of 71 is excellent, reflecting strong customer satisfaction. Ideal for Spanish-speaking customers and those seeking competitive fixed rates.
Direct Energy
Founded in 1986, Direct Energy serves nearly 4 million customers across North America and operates multiple Texas brands including First Choice Power and Bounce Energy. Its NPS score of 42 is good but moderate, indicating acceptable customer satisfaction. Best for customers seeking variety of plan options from an established national provider.
Payless Power
Founded in 2005 by three Texas brothers, Payless Power specializes in prepaid electricity plans requiring no deposit or credit check, with same-day power connection available. Its NPS score of 79 is excellent, indicating strong customer satisfaction with its prepaid model. Ideal for customers seeking flexible payment options without traditional credit requirements.
Atlantex Power
Launched in October 2024 as a subsidiary of Atlantic Energy Texas (serving customers since 2012 across 11 states), Atlantex offers a 90-day satisfaction guarantee and innovative plans including Free Nights and Free Weekends. Its NPS score of 0 is neutral, typical for a new market entrant still building customer feedback. Best for customers seeking competitive fixed rates and renewable options from a new provider.
Rhythm Energy
Founded in 2021 by energy veteran PJ Popovic with Goldman Sachs backing, Rhythm Energy offers 100% renewable energy on all plans and uniquely provides renewing customers the same rates as new customers. Its NPS score of 77 is excellent, reflecting strong customer satisfaction. Best for tech-savvy customers wanting a modern green energy experience with transparent pricing.
Frontier Utilities
Founded in 2008, Frontier Utilities offers bilingual English/Spanish customer support with rates typically 20-30% below major providers and a lower $100 early termination fee. Its NPS score of 74 is excellent, indicating strong customer satisfaction. Ideal for Spanish-speaking customers and those needing flexible terms with competitive pricing.
APGE
APGE offers competitive average pricing at 14.9¢ with plans starting as low as 6.7¢, though limited public information is available about company background. Its NPS score of 71 is excellent, indicating strong customer satisfaction despite the provider’s lower profile. Best for customers prioritizing competitive rates from a smaller provider.
Energy Texas
Launched in 2021 under Rhythm Energy ownership, Energy Texas emphasizes a ‘no bull’ approach with simple plans and a 30-Day Test Drive allowing penalty-free trial. Its NPS score of 64 is good, reflecting solid customer satisfaction. Best for customers seeking straightforward, no-frills energy plans with 100% renewable energy and competitive pricing.
Constellation
The nation’s largest clean energy producer, Constellation serves approximately 2 million customers nationwide and entered Texas by acquiring StarTex Power in 2011. Its NPS score of 89 is excellent, the highest among listed providers. Best for customers seeking a large, stable provider with bundled home services, clean energy commitment (30% renewable), and rewards programs.
How We Rate Texas Electricity Providers
NPS Score Calculation
We analyze 10,000+ verified Google reviews using Net Promoter Score methodology. Reviews are filtered to remove incentivized feedback and manipulation patterns.
- Promoters (9-10): Would recommend
- Passives (7-8): Neutral
- Detractors (0-6): Would not recommend
NPS = % Promoters – % Detractors (range: -100 to +100)
Pricing Data
Rates are synced daily from ComparePower, which has direct API integration with all major Texas electricity providers.
- Prices shown for 1,000 kWh monthly usage
- Fixed-rate plans only (most common)
- All-in pricing including TDU charges
Rates updated: September 08, 2026 at 07:39 AM CDT
Green Energy Percentage
We calculate the average renewable energy content across each provider’s current plan offerings.
- Based on Electricity Facts Labels (EFL)
- Includes wind, solar, and other renewables
- 100% means all plans are fully renewable
Frequently Asked Questions
Who is the best electricity provider in Texas?
The ‘best’ provider depends on your priorities. For customer satisfaction, Constellation leads with an 89 NPS score, followed by 4Change Energy (83) and Payless Power (79). However, ‘best’ varies by individual needs—some prioritize lowest rates (4Change Energy at 6.7¢/kWh), others want renewable energy (Rhythm Energy offers 100% green at competitive prices), while many value reliable service. Consider what matters most: price, green energy options, customer reviews, or plan flexibility when choosing your provider.
What is the cheapest electricity company in Texas?
Currently, 4Change Energy and APGE offer the lowest rates at 6.7¢ per kWh, followed closely by Gexa Energy, Rhythm Energy, Frontier Utilities, Energy Texas, Discount Power, and Cirro Energy at 6.8¢/kWh. These rates are based on 1,000 kWh monthly usage on fixed-rate plans. Keep in mind that electricity rates change daily, so it’s important to compare current offers when you’re ready to switch.
Which Texas electricity providers offer 100% green energy?
Rhythm Energy and Energy Texas both offer 100% renewable energy plans. These providers source electricity from wind, solar, and other renewable sources, allowing you to power your home with clean energy. Rhythm Energy averages 12.1¢/kWh while Energy Texas averages 13.7¢/kWh, making green energy an affordable option in the Texas market.
How do NPS scores work?
Net Promoter Score (NPS) measures customer satisfaction on a scale from -100 to +100. Our scores are calculated from verified Google reviews where customers rate their likelihood to recommend a provider. Promoters (9-10 ratings) minus Detractors (0-6 ratings) equals the NPS. Scores above 50 are considered excellent, while anything above 70 is world-class customer satisfaction.
How do I switch electricity providers in Texas?
Switching is simple: choose a new provider and plan, then sign up online or by phone. Your new provider handles everything with ERCOT (the grid operator), including notifying your old provider. There’s no service interruption—your lights stay on throughout the switch. The process typically takes 1-2 billing cycles to complete, and there are no fees unless you’re breaking a contract early.