Who’s the Best Texas Electricity Provider?
Unbiased reviews and real-time pricing for every major Texas electricity provider. We analyze thousands of verified customer reviews and official PUC complaint data to help you make an informed choice.
Pricing via ComparePower — direct integration with Texas electricity providers
Customers seeking reliability and plan variety from established provider
12%
4.7
Customers prioritizing customer service and rewards
22%
4.4
Low rates with renewable energy commitment
100%
4.8
Customers seeking 100% renewable energy with proven track record
100%
4.1
Customers who want their electricity purchase to support charity
3%
4.9
Customers seeking fixed-rate plans with renewable energy options
28%
4.5
Customers wanting simple, transparent pricing with Fortune 500 backing
23%
4.0
Budget-conscious customers seeking low rates
21%
3.6
Spanish-speaking customers and those seeking competitive fixed rates
16%
4.7
Customers seeking variety of plan options from established national provider
22%
4.3
Customers seeking prepaid electricity with no deposit or credit check; flexible payment options
26%
4.8
Customers seeking new provider with competitive fixed rates and renewable options
67%
3.5
Tech-savvy customers wanting modern green energy experience
100%
4.8
Spanish-speaking customers and those needing flexible terms
30%
4.8
Texas Electricity Provider
5%
4.6
‘No bull’ energy plans that are simple, fixed rate and no-frills
100%
4.6
Customers seeking a large, stable provider with bundled home services and clean energy commitment
30%
5.0
Quick Provider Comparison
All 17 providers ranked by customer satisfaction (NPS score)
| Provider | NPS Score | Avg Rate | Green % | Best For |
|---|---|---|---|---|
| Constellation | +89 | 14.3¢ | 30% | Customers seeking a large, stable provider with bundled home services and clean energy commitment |
| 4Change Energy | +83 | 13.7¢ | 3% | Customers who want their electricity purchase to support charity |
| Payless Power | +81 | 19.0¢ | 26% | Customers seeking prepaid electricity with no deposit or credit check; flexible payment options |
| Rhythm Energy | +79 | 12.1¢ | 100% | Tech-savvy customers wanting modern green energy experience |
| Gexa Energy | +77 | 15.6¢ | 100% | Low rates with renewable energy commitment |
| Frontier Utilities | +75 | 15.6¢ | 30% | Spanish-speaking customers and those needing flexible terms |
| TXU Energy | +70 | 18.6¢ | 12% | Customers seeking reliability and plan variety from established provider |
| Amigo Energy | +70 | 16.5¢ | 16% | Spanish-speaking customers and those seeking competitive fixed rates |
| APGE | +63 | 14.9¢ | 5% | Texas Electricity Provider |
| Energy Texas | +63 | 13.7¢ | 100% | ‘No bull’ energy plans that are simple, fixed rate and no-frills |
| Just Energy | +59 | 15.9¢ | 28% | Customers seeking fixed-rate plans with renewable energy options |
| Reliant | +53 | 16.2¢ | 22% | Customers prioritizing customer service and rewards |
| Direct Energy | +45 | 17.8¢ | 22% | Customers seeking variety of plan options from established national provider |
| Green Mountain | +31 | 18.9¢ | 100% | Customers seeking 100% renewable energy with proven track record |
| Cirro Energy | +21 | 15.5¢ | 23% | Customers wanting simple, transparent pricing with Fortune 500 backing |
| Atlantex Power | +0 | 14.1¢ | 67% | Customers seeking new provider with competitive fixed rates and renewable options |
| Discount Power | -3 | 15.6¢ | 21% | Budget-conscious customers seeking low rates |
Provider Highlights
Our team’s analysis of each provider and where they stand apart in the market.
TXU Energy
Founded in 1882, TXU Energy is Texas’s oldest and largest electricity provider, serving approximately 1.7-2 million households. Its NPS score of 70 is excellent, indicating strong customer satisfaction with its reliability and innovative plans like Free Nights and Solar Days. Best suited for customers seeking plan variety and reliability from an established provider with 143+ years of Texas electricity heritage.
Reliant
Reliant offers a 90-day satisfaction guarantee and 24/7 customer support, distinguishing itself through customer service focus. Its NPS score of 53 is excellent, reflecting positive customer experiences with its rewards program and service quality. Best for customers prioritizing responsive customer service and local rewards through the Reliant Perks program.
Gexa Energy
Gexa Energy has offered 100% renewable energy on all residential plans since 2020, backed by NextEra Energy, the world’s largest renewable generator. Its NPS score of 77 is excellent, supported by 4.7-star ratings from over 25,000 Google reviews. Best suited for customers seeking low rates (minimum 6.8¢/kWh) combined with a renewable energy commitment.
Green Mountain
Founded in 1997, Green Mountain is America’s longest-running renewable energy retailer, helping customers avoid over 107 billion pounds of CO2 emissions since inception. Its NPS score of 31 is good but indicates room for improvement in customer satisfaction. Best for customers seeking 100% renewable energy with a proven 27-year track record, despite higher average pricing (18.9¢/kWh).
4Change Energy
4Change Energy donates 4% of annual profits to customer-chosen charities including Feeding Texas and American Cancer Society. Its NPS score of 83 is excellent, among the highest in Texas, reflecting strong customer satisfaction with its charitable mission. Best suited for customers who want competitive rates (averaging 13.7¢/kWh) while supporting charitable causes.
Just Energy
Just Energy is a multinational energy marketer serving 4.5+ million customers across North America, operating multiple Texas brands including Amigo and Tara Energy. Its NPS score of 59 is excellent, indicating positive customer reception despite restructuring after Winter Storm Uri. Best for customers seeking fixed-rate plans with renewable energy options from a large provider being acquired by IGS Energy.
Cirro Energy
Founded in 2001 as one of Texas’s original REPs, Cirro Energy focuses on simple, transparent pricing with the tagline ‘fair prices, simple plans, no surprises.’ Its NPS score of 21 is good but indicates moderate customer satisfaction despite A+ BBB rating. Best for customers wanting straightforward pricing with Fortune 500 backing from parent company NRG Energy.
Discount Power
Founded in 2008 by Texas energy industry veterans, Discount Power focuses on providing affordable electricity rates to approximately 250,000 customers. Its NPS score of -3 is concerning, indicating customer satisfaction challenges despite competitive pricing and A+ BBB rating. Best suited for budget-conscious customers prioritizing low rates (minimum 6.8¢/kWh) over customer experience.
Amigo Energy
Founded in 2003 by a Hispanic father-son team, Amigo Energy provides full bilingual English/Spanish customer support. Its NPS score of 70 is excellent, reflecting strong customer satisfaction, particularly among Spanish-speaking communities. Best for Spanish-speaking customers and those seeking competitive fixed rates from Houston’s Best Electricity Company (Houston Chronicle, 2023).
Direct Energy
Founded in 1986, Direct Energy serves nearly 4 million customers across North America and operates multiple Texas brands including First Choice Power and Bounce Energy. Its NPS score of 45 is good, indicating moderate customer satisfaction from this established provider. Best for customers seeking variety of plan options, including prepaid Power-To-Go, from one of North America’s largest retail energy providers.
Payless Power
Founded in 2005 by three brothers, Payless Power specializes in prepaid electricity plans requiring no deposit or credit check, with same-day power connection available. Its NPS score of 81 is excellent, among the highest in Texas despite higher average pricing (19.0¢/kWh). Best suited for customers seeking prepaid electricity with flexible payment options and daily balance notifications.
Atlantex Power
Launched in October 2024 as a subsidiary of Atlantic Energy Texas (serving 11 states since 2012), Atlantex Power offers a 90-day satisfaction guarantee and innovative Free Nights and Free Weekends plans. Its NPS score of 0 is neutral, typical for new market entrants without established customer history. Best for customers seeking competitive fixed rates (minimum 12.6¢/kWh) and renewable options from a new provider with experienced backing.
Rhythm Energy
Founded in 2021 by energy veteran PJ Popovic with Goldman Sachs backing, Rhythm Energy offers 100% renewable energy and rare equal pricing for renewing customers. Its NPS score of 79 is excellent, reflecting strong satisfaction with its modern, tech-forward approach and competitive rates (12.1¢/kWh average). Best suited for tech-savvy customers wanting a modern green energy experience from Texas’s largest independent renewable provider.
Frontier Utilities
Founded in 2008, Frontier Utilities offers bilingual English/Spanish support, a 60-Day Happiness Guarantee, and lower early termination fees ($100). Its NPS score of 75 is excellent, indicating strong customer satisfaction with rates typically 20-30% below major providers. Best for Spanish-speaking customers and those needing flexible terms with no deposit options.
APGE
APGE offers competitive average pricing at 14.9¢/kWh with minimum rates as low as 6.4¢/kWh. Its NPS score of 63 is excellent, indicating positive customer satisfaction. Limited public information available about company background and differentiators.
Energy Texas
Energy Texas, backed by Rhythm Energy’s infrastructure since 2021, emphasizes a ‘no bull’ approach with simple, fixed-rate plans and a 30-Day Test Drive guarantee. Its NPS score of 63 is excellent, reflecting positive customer reception of straightforward pricing. Best suited for customers wanting simple, no-frills energy plans with 100% renewable energy and competitive pricing (13.7¢/kWh average).
Constellation
Nation’s largest carbon-free energy producer (nuclear, hydro, wind, solar), Constellation serves approximately 2 million customers nationwide and entered Texas in 2011. Its NPS score of 89 is excellent—the highest among all providers—reflecting exceptional customer satisfaction with bundled electricity and home services. Best for customers seeking a large, stable provider with bundled A/C protection plans, clean energy commitment, and rewards programs offering up to $600/year in usage-based bill credits.
How We Rate Texas Electricity Providers
NPS Score Calculation
We analyze 10,000+ verified Google reviews using Net Promoter Score methodology. Reviews are filtered to remove incentivized feedback and manipulation patterns.
- Promoters (9-10): Would recommend
- Passives (7-8): Neutral
- Detractors (0-6): Would not recommend
NPS = % Promoters – % Detractors (range: -100 to +100)
Pricing Data
Rates are synced daily from ComparePower, which has direct API integration with all major Texas electricity providers.
- Prices shown for 1,000 kWh monthly usage
- Fixed-rate plans only (most common)
- All-in pricing including TDU charges
Rates updated: July 25, 2026 at 07:35 AM CDT
Green Energy Percentage
We calculate the average renewable energy content across each provider’s current plan offerings.
- Based on Electricity Facts Labels (EFL)
- Includes wind, solar, and other renewables
- 100% means all plans are fully renewable
Frequently Asked Questions
Who is the best electricity provider in Texas?
“Best” depends on your priorities. For customer satisfaction, Constellation leads with an 89 NPS score, followed by 4Change Energy (83) and Payless Power (81). However, your ideal provider may differ based on what matters most—lowest rates, green energy options, or customer service. We recommend comparing providers across price, plan type, renewable energy percentage, and customer reviews to find the best match for your specific needs.
What is the cheapest electricity company in Texas?
Currently, Just Energy offers the lowest rate at 6.2¢/kWh, followed by APGE at 6.4¢/kWh and 4Change Energy at 6.5¢/kWh. These rates are based on 1,000 kWh usage on fixed-rate plans. Keep in mind that electricity rates change daily, so it’s important to compare current offers when you’re ready to switch providers.
Which Texas electricity providers offer 100% green energy?
Four providers offer 100% renewable energy plans: Gexa Energy, Green Mountain, Rhythm Energy, and Energy Texas. These companies source electricity from renewable resources like wind and solar. Among them, Rhythm Energy has the highest customer satisfaction with a 79 NPS score and competitive pricing.
How do NPS scores work?
Net Promoter Score (NPS) measures customer satisfaction on a scale from -100 to +100. It’s calculated by asking customers how likely they are to recommend a company. Promoters (9-10 ratings) minus Detractors (0-6 ratings) equals the NPS. Our scores come from verified Google reviews. Scores above 70 are excellent, while anything above 50 is considered good.
How do I switch electricity providers in Texas?
Switching is simple: choose a new provider and plan, then sign up online or by phone. Your new provider handles the switch through ERCOT, Texas’s grid operator. There’s no service interruption, no technician visit needed, and no fees from your current provider if you’re out of contract. The switch typically takes 1-2 billing cycles to complete.