Founded by Texas energy industry veterans, Discount Power targets cost-conscious consumers seeking competitive rates without premium features. The provider shares its PUC certificate with sister company Cirro Energy under US Retailers LLC. While the company’s focus on affordability appeals to budget-minded Texans, customer service scores of 31/100 indicate room for improvement in support interactions. Prospective customers should weigh the potential savings against the higher-than-average complaint volume when making their decision.