Who’s the Best Texas Electricity Provider?
Unbiased reviews and real-time pricing for every major Texas electricity provider. We analyze thousands of verified customer reviews and official PUC complaint data to help you make an informed choice.
Pricing via ComparePower — direct integration with Texas electricity providers
Customers seeking reliability and plan variety from established provider
11%
4.7
Customers prioritizing customer service and rewards
22%
4.4
Low rates with renewable energy commitment
100%
4.8
Customers seeking 100% renewable energy with proven track record
100%
4.1
Customers who want their electricity purchase to support charity
3%
4.9
Customers seeking fixed-rate plans with renewable energy options
28%
4.5
Customers wanting simple, transparent pricing with Fortune 500 backing
24%
4.0
Budget-conscious customers seeking low rates
21%
3.6
Spanish-speaking customers and those seeking competitive fixed rates
17%
4.7
Customers seeking variety of plan options from established national provider
23%
4.3
Customers seeking prepaid electricity with no deposit or credit check; flexible payment options
26%
4.8
Customers seeking new provider with competitive fixed rates and renewable options
56%
3.5
Tech-savvy customers wanting modern green energy experience
100%
4.8
Spanish-speaking customers and those needing flexible terms
30%
4.8
Texas Electricity Provider
5%
4.6
‘No bull’ energy plans that are simple, fixed rate and no-frills
100%
4.6
Customers seeking a large, stable provider with bundled home services and clean energy commitment
30%
5.0
Quick Provider Comparison
All 17 providers ranked by customer satisfaction (NPS score)
| Provider | NPS Score | Avg Rate | Green % | Best For |
|---|---|---|---|---|
| Constellation | +89 | 14.9¢ | 30% | Customers seeking a large, stable provider with bundled home services and clean energy commitment |
| 4Change Energy | +83 | 14.0¢ | 3% | Customers who want their electricity purchase to support charity |
| Payless Power | +81 | 19.5¢ | 26% | Customers seeking prepaid electricity with no deposit or credit check; flexible payment options |
| Gexa Energy | +78 | 16.5¢ | 100% | Low rates with renewable energy commitment |
| Rhythm Energy | +78 | 12.9¢ | 100% | Tech-savvy customers wanting modern green energy experience |
| Frontier Utilities | +75 | 16.5¢ | 30% | Spanish-speaking customers and those needing flexible terms |
| TXU Energy | +70 | 18.3¢ | 11% | Customers seeking reliability and plan variety from established provider |
| Amigo Energy | +70 | 16.2¢ | 17% | Spanish-speaking customers and those seeking competitive fixed rates |
| APGE | +63 | 15.4¢ | 5% | Texas Electricity Provider |
| Energy Texas | +62 | 13.7¢ | 100% | ‘No bull’ energy plans that are simple, fixed rate and no-frills |
| Just Energy | +59 | 16.0¢ | 28% | Customers seeking fixed-rate plans with renewable energy options |
| Reliant | +53 | 16.6¢ | 22% | Customers prioritizing customer service and rewards |
| Direct Energy | +45 | 17.7¢ | 23% | Customers seeking variety of plan options from established national provider |
| Green Mountain | +31 | 18.9¢ | 100% | Customers seeking 100% renewable energy with proven track record |
| Cirro Energy | +21 | 15.2¢ | 24% | Customers wanting simple, transparent pricing with Fortune 500 backing |
| Atlantex Power | +0 | 14.8¢ | 56% | Customers seeking new provider with competitive fixed rates and renewable options |
| Discount Power | -3 | 15.3¢ | 21% | Budget-conscious customers seeking low rates |
Provider Highlights
Our team’s analysis of each provider and where they stand apart in the market.
TXU Energy
Founded in 1882, TXU Energy is Texas’s oldest and largest electricity provider, serving approximately 1.7-2 million households. Its NPS score of 70 is excellent, indicating strong customer satisfaction with its reliability and extensive plan variety including innovative Free Nights and Solar Days options. Best suited for customers seeking reliability and plan variety from an established provider with 143+ years of Texas electricity heritage.
Reliant
Founded in 2001 and backed by Fortune 500 parent NRG Energy, Reliant serves over 1.5 million Texas customers with 24/7 support and a 90-day satisfaction guarantee. Its NPS score of 53 is excellent, reflecting positive customer experiences with its service-focused approach and Reliant Perks rewards program. Best suited for customers prioritizing customer service and rewards.
Gexa Energy
One of the original Texas providers when the market opened in 2002, Gexa Energy has offered 100% renewable energy on all residential plans since 2020 and is owned by NextEra Energy, the world’s largest renewable generator. Its NPS score of 78 is excellent, supported by a 4.7-star rating from over 25,000 Google reviews. Best suited for customers seeking low rates (minimum 7.5¢) with renewable energy commitment.
Green Mountain
Founded in Vermont in 1997, Green Mountain is America’s longest-running renewable energy retailer and was first to offer alternative energy in Texas when the market opened in 2002. Its NPS score of 31 is good, indicating moderate customer satisfaction. Best suited for customers seeking 100% renewable energy with a proven track record, having helped avoid over 107 billion pounds of CO2 emissions since 1997.
4Change Energy
Founded in 2012, 4Change Energy operates on a charitable giving model, donating 4% of annual profits to customer-chosen charities including Feeding Texas and American Red Cross. Its NPS score of 83 is excellent, among the highest in the Texas market, reflecting strong customer satisfaction with this mission-driven approach. Best suited for customers who want their electricity purchase to support charity while receiving competitive rates.
Just Energy
Founded in Canada in 1997, Just Energy serves 4.5+ million customers across North America and owns the Amigo Energy and Tara Energy brands in Texas. Its NPS score of 59 is excellent, indicating strong customer satisfaction after successfully restructuring following 2021 bankruptcy protection. Best suited for customers seeking fixed-rate plans with renewable energy options from a large multinational energy marketer being acquired by IGS Energy.
Cirro Energy
One of the original Texas providers founded in 2001 when the market opened, Cirro Energy offers straightforward plans backed by Fortune 500 parent NRG Energy with an A+ BBB rating. Its NPS score of 21 is good, indicating moderate customer satisfaction with its ‘fair prices, simple plans, no surprises’ approach. Best suited for customers wanting simple, transparent pricing with Fortune 500 backing and green energy integrated into every plan.
Discount Power
Founded in 2008 by Texas energy industry veterans and serving approximately 250,000 customers, Discount Power joined the NRG Energy family in 2018. Its NPS score of -3 is neutral, indicating room for improvement in customer satisfaction despite an A+ BBB rating. Best suited for budget-conscious customers seeking low rates (minimum 7.5¢) from a provider focused on affordability.
Amigo Energy
Founded in 2003 by a Hispanic father-son team, Amigo Energy offers full bilingual English/Spanish customer support and was named Houston’s Best Electricity Company by Houston Chronicle in 2023. Its NPS score of 70 is excellent, reflecting strong customer satisfaction with its culturally-focused service. Best suited for Spanish-speaking customers and those seeking competitive fixed rates from a provider with Hispanic heritage.
Direct Energy
Founded in Toronto in 1986 and relocating headquarters to Houston in 2012, Direct Energy serves nearly 4 million customers across North America and operates multiple Texas brands including First Choice Power and Bounce Energy. Its NPS score of 45 is good, indicating positive customer satisfaction with one of the largest retail energy providers. Best suited for customers seeking variety of plan options including prepaid Power-To-Go from an established national provider.
Payless Power
Founded in 2005 by three brothers and specializing in prepaid electricity, Payless Power serves 400+ Texas communities with no deposit or credit check required and same-day connection available. Its NPS score of 81 is excellent, reflecting strong customer satisfaction with its flexible prepaid model and bilingual customer service. Best suited for customers seeking prepaid electricity with no deposit or credit check and flexible payment options with daily balance notifications.
Atlantex Power
Launched in October 2024 as a subsidiary of Atlantic Energy Texas (serving customers since 2012 across 11 states), Atlantex Power offers a 90-day satisfaction guarantee and acquired Flagship Power and JUICE customers in early 2025. Its NPS score of 0 is neutral, reflecting its newness to the market with limited customer history. Best suited for customers seeking a new provider with competitive fixed rates and renewable options including 100% Texas wind and solar.
Rhythm Energy
Founded in 2021 by energy veteran PJ Popovic with Goldman Sachs backing, Rhythm Energy offers 100% renewable energy on all plans and uniquely provides renewing customers the same rates as new customers. Its NPS score of 78 is excellent, reflecting strong satisfaction with its tech-forward approach and transparent pricing model. Best suited for tech-savvy customers wanting a modern green energy experience from Texas’s largest independent green energy provider.
Frontier Utilities
Founded in 2008 and serving Texas for over 15 years, Frontier Utilities offers bilingual English/Spanish support with a 60-Day Happiness Guarantee and lower early termination fees ($100). Its NPS score of 75 is excellent, indicating strong customer satisfaction with flexible terms and competitive pricing typically 20-30% below major providers. Best suited for Spanish-speaking customers and those needing flexible terms with no deposit options.
APGE
APGE offers competitive rates with an average of 15.4¢ and minimum of 6.9¢, among the lowest in the Texas market, with 5% green energy content. Its NPS score of 63 is excellent, indicating strong customer satisfaction. Best suited for customers seeking low-cost electricity options in Texas’s deregulated market.
Energy Texas
Founded in 2021 and owned by Rhythm Energy, Energy Texas operates on a ‘no bull’ philosophy with simple, fixed-rate plans and a 30-Day Test Drive allowing penalty-free trial. Its NPS score of 62 is excellent, reflecting positive customer satisfaction with straightforward pricing and 100% renewable energy. Best suited for customers wanting no-frills energy plans that are simple and fixed-rate with competitive pricing and top-tier customer support.
Constellation
Founded in 1999 and the nation’s largest producer of carbon-free energy, Constellation entered Texas in 2011 and serves approximately 2 million customers nationwide with PUCT certification since 2001. Its NPS score of 89 is excellent, the highest among all providers listed, reflecting exceptional customer satisfaction with bundled services and clean energy commitment. Best suited for customers seeking a large, stable provider with bundled home services including A/C protection plans and clean energy commitment, plus rewards program and usage-based bill credits.
How We Rate Texas Electricity Providers
NPS Score Calculation
We analyze 10,000+ verified Google reviews using Net Promoter Score methodology. Reviews are filtered to remove incentivized feedback and manipulation patterns.
- Promoters (9-10): Would recommend
- Passives (7-8): Neutral
- Detractors (0-6): Would not recommend
NPS = % Promoters – % Detractors (range: -100 to +100)
Pricing Data
Rates are synced daily from ComparePower, which has direct API integration with all major Texas electricity providers.
- Prices shown for 1,000 kWh monthly usage
- Fixed-rate plans only (most common)
- All-in pricing including TDU charges
Rates updated: June 09, 2026 at 07:34 AM CDT
Green Energy Percentage
We calculate the average renewable energy content across each provider’s current plan offerings.
- Based on Electricity Facts Labels (EFL)
- Includes wind, solar, and other renewables
- 100% means all plans are fully renewable
Frequently Asked Questions
Who is the best electricity provider in Texas?
The “best” provider depends on your priorities. For customer satisfaction, Constellation leads with an 89 NPS score, followed by 4Change Energy (83) and Payless Power (81). However, your ideal provider may differ based on whether you prioritize low rates, green energy, or customer service. We recommend comparing providers based on your specific needs—whether that’s the cheapest rate, 100% renewable energy, or highest customer satisfaction ratings.
What is the cheapest electricity company in Texas?
Currently, Just Energy and APGE offer the lowest rates at 6.9¢ per kWh, followed by 4Change Energy at 7.3¢ per kWh. These rates are based on 1,000 kWh usage on fixed-rate plans. Keep in mind that electricity rates change daily, so it’s important to compare current offers when you’re ready to switch providers.
Which Texas electricity providers offer 100% green energy?
Four providers offer 100% renewable energy plans: Gexa Energy, Green Mountain, Rhythm Energy, and Energy Texas. These companies source electricity from renewable sources like wind and solar power, allowing environmentally-conscious consumers to reduce their carbon footprint while powering their homes.
How do NPS scores work?
Net Promoter Score (NPS) measures customer satisfaction on a scale from -100 to +100. It’s calculated by asking customers how likely they’d recommend a company, then subtracting the percentage of detractors from promoters. Our NPS scores are derived from verified Google reviews. Scores above 50 are considered excellent, while scores above 70 are world-class.
How do I switch electricity providers in Texas?
Switching is simple and free in deregulated Texas markets. Choose a new provider and plan, then sign up online or by phone. Your new provider handles the switch through ERCOT, typically within 1-2 billing cycles. There’s no service interruption—your local utility continues delivering power seamlessly throughout the transition.